Audere International is a specialist business intelligence and investigations company headquartered in London. With backgrounds stemming from business, intelligence, government, security, finance, iournalism, academia, and advisory, we have exceptional access to networks across even the most challenging environments.
We find difficult-to-obtain information to help clients make informed decisions, determine commercial and legal strategies, resolve disputes, mitigate risks and maximize business opportunities when entering new markets.
All of our services are intelligence-led, deriving from bespoke human source networks and sophisticated open-source data analysis.
Audere’s research goes beyond generic country risk reports and includes:
- Market Research and Analysis:
- Extensive research to understand the target market’s demographics, consumer behavior, and competitive landscape.
- Analysis of market trends, regulatory environment, and potential opportunities and challenges.
- Competitive Analysis:
- Identification and evaluation of key competitors, their market share, strengths, and weaknesses.
- Benchmarking your products or services against competitors to determine market positioning.
- Legal and Regulatory Compliance:
- Assessment of local laws, regulations, and compliance requirements relevant to your industry.
- Guidance on navigating legal complexities and ensuring full compliance with local regulations.
- Risk Assessment:
- Thorough evaluation of market-specific risks, including political, economic, and operational factors.
- Development of risk mitigation strategies tailored to your business.
- Market Entry Strategy:
- Development of a customised market entry strategy based on research and analysis findings.
- Recommendations on market entry methods, such as joint ventures, partnerships, acquisitions, or organic growth.
- Business Partner Screening:
- Screening potential local partners, distributors, or suppliers for reliability and compatibility with your objectives.
- Verification of credentials and reputation of business partners.
- Ongoing Monitoring:
- Continuous monitoring of market conditions, regulatory changes, and competitive developments.
- Regular reporting and updates to keep you informed and prepared to adapt your strategy as needed.
- Performance Metrics:
- Establishment of key performance indicators (KPIs) to measure the success and effectiveness of your market entry strategy.
- Regular performance reviews and adjustments to optimise market presence.
Benefits
- Informed Decision-Making: Make well-informed decisions based on comprehensive market insights and risk assessments.
- Risk Mitigation: Identify and mitigate potential risks that could impact your market entry and operations.
- Regulatory Compliance: Ensure full compliance with local laws and regulations to avoid legal issues.
- Competitive Advantage: Gain a competitive edge through a thorough understanding of market dynamics and competitors.
- Sustainable Growth: Ongoing monitoring and adaptation strategies to support long-term success in the target market.
Market Entry Advisory
Audere’s market entry advisory services are focused on informing the client of the true operating environment across macro and micro levels.
Information for our reports is derived from a blend of open-source research and confidential human source enquiries on the ground. This approach extends beyond a generic market overview by offering a bespoke, sector-specific assessment of the client’s key concerns in a new jurisdiction.
Country Analysis
Develop a risk matrix outlining the levels of risk stemming from:
- Corruption
- State repossession
- Emergent regulations and changes to the business operating environment
- Banking and fiduciary issues
- Labour unrest
- Investor-State-Dispute-Settlement (ISDS) arbitration
- Money laundering
- Sanctions
- Proximity of operations in or near conflict zones
- Social unrest
Sector Analysis & Competitor Activity
Our research will help identify:
- The most accessible buyers, ministries, and trade organisations for entry points
- Organisations and individuals likely to present barriers and obstacles for new entrants
- Principal concerns about operating in the sector in the country in question
- The main competitors present in-country, their market dominance, connections with the local government and potential client relationships
As well as highlighting potential obstacles in a new market, our analysis can also be designed to find and vet in-country, 3rd party enablers and ‘safe’ partners.
Stakeholder Mapping
In our Stakeholder Mapping, we identify the key persons controlling developments in the client’s sector.
This includes identifying the power structures at play across government, trade organisations, regulators and major competitors and offers a 360-degree overview of the potential enablers and disrupters to the client’s entry to the new market.
Stakeholder Mapping can be commissioned as a standalone report, or as part of broader market entry strategy advisory.
We look at:
- Identifying the key individuals, specifying their roles, responsibilities and influence within their organisation
- Mapping the hierarchy within these organisations to understand the power dynamics
- Examining the individual stakeholders’ backgrounds and, where possible, strengths and weaknesses
Power Matrix
A visual overview designed to capture the interrelationships between influential individuals and their connections to pivotal entities, mapping the direct and indirect links between key persons and decision-makers.
This allows the client to assess the level of influence of each entity and individual and determine the most strategic routes to success during negotiations.
